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Unleash the hidden potential of your fridge and freezer with Easy Home Meals’ ReDiscover promotion!

Start the New Year with fresh inspiration from Easy Home Meals, brought to you by the National Frozen & Refrigerated Foods Association! ReDiscover Dairy & Frozen highlights the exciting possibilities in the frozen and refrigerated aisles—from innovative recipes and bold new flavors to indulgent treats and practical meal solutions. Each week features a unique theme to help you rethink your favorites, restock your kitchen, refresh your eating habits, and reimagine mealtime. Let’s make this January delicious, easy, and inspiring as we #ReDiscoverDairyandFrozen together!

#ReThink

ReThink Dairy & Frozen

Nutrition, Real Ingredients & Wholesome Meal Ideas

Rethink the benefits of frozen and refrigerated foods! These aisles are full of real, high-quality ingredients and convenient options that fit seamlessly into busy lifestyles. Whether you’re looking for quick weeknight dinners, nutritious breakfast solutions, or indulgent treats, frozen and refrigerated products deliver on taste, quality, and value. Discover how easy it is to simplify mealtime while exploring delicious, satisfying possibilities.

Quiche (pie) with salmon, spinach and soft cheese on a dark concrete background. View from above.

#ReStock

ReStock Your Fridge & Freezer

Convenience, Value, Easy Meal Solutions

Conversations start in the aisles—stock your fridge and freezer with versatile staples that make meal planning a breeze. Frozen and refrigerated products are ideal for reducing food waste, stretching your budget, and ensuring you always have something delicious on hand. Learn smart grocery tips, explore ideas for using leftovers creatively, and build a well-stocked kitchen that keeps you prepared for any meal or snack craving.

Woman shopping groceries

#ReFresh

ReFresh Your Routine

Health & Wellness,
Revitalized Meals & Recipes

Refresh your routines with better-for-you choices that make healthy eating simple and achievable. From portion-friendly options to nutrient-dense meals, the frozen and dairy aisles offer solutions that fit a variety of wellness goals. Whether you’re seeking quick breakfasts, protein-packed snacks, or balanced dinners, these products make it easy to prioritize health without sacrificing flavor or convenience. Energize your days with wholesome meals that taste as good as they make you feel.

delicious blueberry smoothie bowl with frozen berries

#ReImagine

ReImagine Meal Solutions

Innovations, New Flavors,
Culinary Inspirations & Cuisines

Reimagine mealtime with bold, adventurous recipes that spark creativity in the kitchen! Explore exciting new products, global cuisines, and unexpected flavor combinations that turn ordinary meals into something extraordinary. Whether you’re experimenting with non-traditional ingredients, cooking for a crowd, or adding a new twist to family favorites, the frozen and refrigerated aisles provide endless opportunities to elevate your dining experiences.

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ReDiscover Inspiration Guide

Check out our latest recipes and products—fresh from the dairy aisle and cool as your frozen favorites!
(Tip: use the zoom tool to your preferred setting)

Enter the $10,000 Sweepstakes Today

Kick off the new year and enter the ReDiscover Dairy & Frozen $10,000 Sweepstakes! No purchase necessary to enter—you can just head to EasyHomeMeals.com and fill out the entry form for a chance to win throughout January. Ready to restock your fridge, reimagine meal inspirations, and take your recipe creativity to the next level? This is your chance to win big in 2025! See official rules for details.

ReDiscover Sweepstakes Logo

You Could Win Big Savings!

This January, enter the ReDiscover Dairy & Frozen Coupon Giveaway for your chance to win a “Dairy & Frozen Food Coupon Book” valued at $599! No purchase necessary—just visit EasyHomeMeals.com, complete the entry form, and you’re in. Stock up on your favorites and rediscover the delicious possibilities in your fridge and freezer! See official rules for details.

ReDiscover Giveaway Logo

New Year, New Habits Blog Feature

Make a plan for setting healthier eating habits in the new year with the help of frozen and refrigerated foods! Retail dietitian Shari Steinbach, MS RDN, provides tips on making meal planning easy and saving money while shopping for proteins, fruits, and veggies in this featured blog post.

ReDiscover EHM Landing Page RD

Cheesy Cauliflower Arancini

Probiotic Power Up

Breakfast Pizza

Frozen Food Staples


Thank you to our participating brands!